SEO & SMM Executive

Job Description

Enhance online visibility and engagement through strategic SEO optimization and social media marketing. Join our digital marketing team and drive our online presence to new heights.

Responsibilities

• Develop and implement SEO strategies to improve website rankings and organic traffic
• Conduct keyword research, on-page optimization, and technical SEO audits
• Create and manage social media content across platforms (Facebook, Instagram, LinkedIn, Twitter)
• Plan and execute social media campaigns to increase brand awareness and engagement
• Monitor and analyze website analytics, SEO performance, and social media metrics
• Build quality backlinks through outreach and content marketing strategies
• Stay updated with SEO algorithm changes and social media trends
• Collaborate with content and design teams to create engaging posts and campaigns
• Manage paid social media advertising and optimize ad performance

Requirements

• Bachelor's degree in Marketing, Communications, or related field
• 0-3 years of experience in SEO, social media marketing, or digital marketing
• Strong knowledge of SEO tools (Google Search Console, SEMrush, Ahrefs, Moz)
• Proficiency in social media management tools (Hootsuite, Buffer, Sprout Social)
• Understanding of Google Analytics, Google Ads, and Facebook Ads Manager
• Excellent content writing and copywriting skills
• Creative thinking with ability to develop engaging social media content
• Strong analytical skills to interpret data and optimize campaigns
• Up-to-date with latest digital marketing trends and best practices